by Ginger_Admin | Mar 27, 2019
By Ellie Glason First published on PR Moments We all know, in PR, just how rapidly the media landscape has changed over the past few years. Factors such as time poor journalists, the rise of social media fuelling news stories, and an upsurge in citizen journalism, all...
by Ginger_Admin | Mar 14, 2019
By Jon Horsley and Ellie Glason Click farms have been on our radar for some time, but when the following video, first tweeted by Jamie Bartlett https://twitter.com/JamieJBartlett, was passed around the Ginger Comms office we were enthralled. To see the inside of an...
by Ginger_Admin | Mar 7, 2019
Our new recruit national news journalist Jaymi McCann tells us what we’re doing wrong. The relationship between the journalist and the PR is a complex one, formed of both need and resentment in equal parts. There are some brilliant PRs out there. Competent,...
by Ginger_Admin | Feb 26, 2019
Here’s the first in what might well be a series of blogs trying to answer questions we get asked about what we do and how we create brilliant newsgen content. Read on to pick up some tips, work out how to use the best stats and develop the best newsgen projects you...
by Ginger_Admin | Feb 13, 2019
In honour of Valentine’s Day, with coupledom and love in the air, we wanted to take some time to celebrate that very special relationship that is one of the foundations of our industry – the bond between PRs and journalists. It’s a given that PR practitioners...
by Ginger_Admin | Feb 1, 2019
The end of Jose Mourinho’s reign at Manchester United came as no surprise for even the most casual of football fans. Under Mourinho, this season on the pitch Manchester United were variable, to put it as positively as possible. Already by the start of December they’d...
