GingerComms: Coverage Guaranteed
A specialist news generation agency, creating content that gets media cut through every time.
Our stats and stories drive brand fame across all platforms and across the world.
From consumer research and data visualisations, to case studies and custom-written releases, our projects deliver national news exposure for the country’s largest brands and PR agencies.
Exposure
STOP PRESS!
We’ve secured quality online and print coverage for some of the biggest household names, as well as helping smaller brands become famous. We can be with you from the start to the end of your project:
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Ideation
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Question writing
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Data analysis
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Release writing
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Media distribution
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Media assets
Research
Our research division – insights agency Perspectus Global – has a UK panel of 100,000, and access to others in 99 countries.
Perspectus Global provides question writing and consultation for quantitative and qualitative surveys, fieldwork, data analysis, desk research, report writing, auditing and white paper creation.
Its extensive panels means it can target hard-to-reach audiences as well as swift turnaround general projects.
“I’ve worked with the team for many years and their knowledge and experience within the media industry is second to none. They know what newspapers want and what works well both in print and online.”
Paul Ashton, Picture Editor, Mail Online
“The GingerComms team has excellent contacts in the business and are well-respected editorial operators.”
Victoria Newton, Editor, The Sun
“GingerComms are an absolute pleasure to work with – and have helped deliver digital dynamite on a regular basis. Their brilliant ideas and excellent grasp of what works on the web have driven record numbers.”
Ben Rankin, Editorial Director, Mirror Online
“Very few know the media industry like the GingerComms team. Not only that, they are both liked and respected in equal measure. They are professional, knowledgeable and the very best people to have on your side.”
Katie Hind, Showbiz Editor, The Mail on Sunday
“It’s always a pleasure working with GingerComms from start to finish. They provide creative and thoughtful ideas that deliver strong results and are in line with the objectives we’re looking to achieve with our clients. You can always expect clear and regular communication with the team, keeping us in the loop every step of the way as well as giving valuable consultancy when needed.”
Jemma Wythe, Account Director, Storm
“The GingerComms team are bona fide legends. They possess not just media nous, but a deep understanding of how data can enable storytelling too. Together these are immensely powerful tools and they have produced great results for our business over a number of years.”
Paul McEntee, Founder and CEO, Here Be Dragons
“We’ve worked with the Ginger team several times and have always found them to be highly professional, full of creative ideas and absolutely focussed on results. We’d have no hesitation in recommending them.”
Flo Powell, Joint MD, Midnight
“GingerComms is our go-to agency for data-driven insights. Audience Insights are crucial to every good PR campaign and the team are experts in sourcing these. Their knowledge of the media and what makes a good story, coupled with how they use data to tell a story, is second to none.”
Richard Thiardt, Senior Account Director, Stir
“GingerComms offers a research service which is highly efficient and comprehensive. I find the team are genuinely committed to delivering the best possible outcomes and will provide guidance at every step to ensure your business objectives are successfully met.”
Marie Sterry, Association Partner, Camarco
“The GingerComms team is always fast and responsive to our PR briefs; we value their creative ideas as well as their insights on a good angle and success rates. A great team to work with.”
Georgie Upton, MD Wild Card
“Working with the ideas factory also known as Ginger Comms is a pleasure. They know the media so well and their plans always get results. From initial free brainstorm thorough to question generation and selling in, they’re a hard-working and professional operation.”
Dave Barnsby, Senior Publicity Manager UKTV
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In the late 1950s, when asked what would blow his time as Prime Minister of Great Britain off course, Harold Macmillan replied: “events, dear boy, events”. So, you have your research results back, you’ve drafted a compelling release that will kick off your campaign, and everything is ready to rock. The sell in date is engraved in the calendar - and then something happens. A newsworthy event takes place. Whether it’s an important death, a politician resigning or even an...
WHAT WE LOVE MOST ABOUT OUR CLIENTS: A LIST
After having seen a recent LinkedIn post about Clients From Hell, that resonated with an awful lot of agency people, we decided to take a positive perspective and think about our Clients from Heaven, and why we like them so much. We're naming no names, but this is a big shout out to all the PR and digital agencies, and in-house marketing and brand teams that we work with time and time again - you know who you are... Here's what we love most about you:1) You come to us early in a campaign...