GingerComms specialises in creating newsworthy and intelligent survey-led data that drives brand awareness across multiple media platforms, in the UK and globally.
From consumer research, to case studies and infographics – our content delivers mass media exposure on a daily basis for many of the UK’s largest household brands and PR agencies.
Where our clients have hit the headlines
Ginger Research Global
The research arm of GingerComms, we conduct national and international polling for brands and PR agencies.
We have a UK panel of 100,000 respondents , as well as access to 32 markets across six continents.
Ginger Research delivers PR research, PR polling and newsgen research for many of the UK’s biggest brands and PR agencies, across consumer, B2B, parenting, health, finance, charity and education sectors, as well as evaluation tools for PR and marketing campaigns.
What they say about us
I’ve worked with the team for many years and their knowledge and experience within the media industry is second to none. They know what newspapers want and what works well both in print and online.
Working with the UK’s leading PR agencies and brands, we create stand out stats and data to support consumer, B2B or specialist media campaigns.We are a team of senior national journalists and news editors, as well as seasoned PR professionals.
We are experts in creating compelling content, which delivers brand messaging, while also appealing to mass media and specialist media.
From consumer research, to case studies, infographics and straight, branded news stories – our content gets cut through every time.
Our research arm, Ginger Research Global, delivers robust and compelling data for PR, marketing and social media campaigns.
Latest propaganda from the
Ginger Comms blog
March 27, 2019
We all know, in PR, just how rapidly the media landscape has changed over the past few years. Factors such as time poor journalists, the rise of social media fuelling news stories, and an upsurge in citizen journalism, all mean it is harder than ever to place PR stories in the traditional media. Yet consumer research is still seen by many in the industry as a failsafe way to get cut through in national news media – no matter how busy it is.