Blog

Our top tips for WFH – working from home

April 3, 2020

By Evie Porter, Account Manager Here at GingerComms, we’ve all been working from home for nearly two weeks, following government guidelines amid the Covid 19 pandemic. We hope everyone is doing ok, keeping as healthy as possible and practising social distancing. We know how difficult it can be to set up an effective WFH routine […]

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How to keep PR teams motivated

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March 17, 2020

By Harriet Scott, Founder & MD First published on PRMoment.com One of the most common challenges all business owners face is how to get the best out of their team. What we (unsurprisingly) want is productive, happy and loyal workers. But how can this be achieved? Should you use the stick, the carrot – a […]

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Our Favourite 2020 Campaigns So Far

February 26, 2020

By Evie Porter, Account Manager   Here at GingerComms, we can hardly believe it’s March next week. Where has the time gone? Although we’re not complaining – bring on the warm weather and summer nights!   To keep us going through the cold and unpredictable weather (storms Ciara and Dennis anyone?) we’ve rounded up our favourite […]

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Our Favourite Christmas Campaigns Of The Season

December 20, 2019

By Evie Porter, Account Manager   It’s the most wonderful time of the year – and here at GingerComms HQ, it’s one of the busiest times too, as we work to create strong Christmas research campaigns for our clients. There’s always plenty of fierce festive competition for research – and 2019 also threw in a […]

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Reasons Behind An Overservicing Epidemic

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November 27, 2019

Promising the earth in pitches, the media landscape shifting, and not being able to say “no”: just some of the reasons behind an overservicing epidemic.   The nationwide study of PR agency staff across all levels and roles found that 17 percent of agencies are overservicing on EVERY single account they have, and a fifth […]

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New Report Reveals Public Relations Teams ‘Own’ Digital Activity For Brands

November 18, 2019

A new report reveals that public relations teams ‘own’ digital activity for brands, and here’s why we think this is important.   We’re proud to be the PRCA’s research partner for its seventh annual Digital PR and Communications Report. As always, the report provides a hugely insightful snapshot of how the industry is performing in […]

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Top Research Stories From Summer 2019

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September 17, 2019

Our consultancy arm, GingerComms, has a strong reputation for delivering kick-ass consumer newsgen projects. We work alongside consumer PR agencies and brands to deliver page-ready news copy based on our consumer research, and our full sell in projects each come with a coverage guarantee.

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Five things that mean you are a GingerComms DREAM CLIENT

August 19, 2019

By Ellie Glason    At GingerComms, the majority of our clients are PR agencies, so we’re talking everyday to people who are experts at finding exciting and compelling ways to communicate brand messages via traditional and social media. What we bring to the party is a news editor’s eye (given that we are a team […]

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