by Evie Porter | Feb 11, 2021
By Evie Porter Ah yes, the good old newsjack. One of the first things PRs are introduced to at the beginning of their career is the idea of ‘newsjacking’ – seeing something reported in the news, and jumping on it for your client’s benefit. Back...
by Evie Porter | Feb 4, 2021
By Ellie Glason Our latest piece of research for Perspectus Global examined the great British institution of the Knock Knock joke. Although famous worldwide for our sophisticated sense of humour, Knock Knock jokes have been with us from the time of Shakespeare –...