Blog

Happy Birthday to GingerComms

January 14, 2016

It’s hard to believe it has been a full year since we took the plunge and launched Specialist News PR Consultancy, GingerComms.

We’ve never penned a self-congratulating blog post before but deemed it acceptable to bend the rules on this occasion as it’s been one hell of a year!

Since we launched last January we’ve been lucky enough to have worked with some incredible brands, including Morrisons, Sky, M&S, Quidco and Heinz – as well as a host of the top 150 PR Week agencies.

And as we steam ahead into 2016, we’re excited to announce the official launch of Ginger Research – a brand-spanking new full service polling arm to service our growing portfolio of big brand and agency clients.

Within a competitive market for PR research, we have a long-standing background in news generation and PR research as well as a comprehensive knowledge of the UK media industry, which means we know more than most what the UK media are looking for in terms of research-based editorial.

We are also very proud of our 100 percent hit rate on story placement and coverage which has been a product of our sell-in and news distribution service.

On a personal note, we’ve made some great friends and contacts within the PR community!

So Happy (belated) New Year – and thanks to all who believed in us and put business our way in 2015.

Here’s to another Ginger year!

Harriet, James, Doug and Dave. X

Other posts

THINK SOCIAL: DON’T MISS A TRICK WITH CONSUMER RESEARCH

June 14, 2019

At GingerComms, we’re best known for creating and executing consumer research projects for traditional media.

As a team of ex national news journalists and seasoned PR practitioners, we know how to hit the sweet spot of what brands what to say and what the media will want to cover.

Yet consumer research is also perfect collateral for social activation, especially when used as the basis for graphics, animations and videos.

Read more

WHY WE WHITE LABEL

June 3, 2019

Our role at Ginger Comms is to help PR agencies garner kickass newsgen results for their clients – it’s as simple as that.

Read more

HERE ARE THREE SURPRISING WAYS YOU CAN MAKE JOURNALISTS’ LIVES EASIER IF YOU’RE A PR

May 8, 2019

Being a journalist isn’t that fun anymore. Gone are the days of boozy lunches, huge expense accounts and an unquestioned position of authority in society. Staff numbers are shrinking and so is the amount of time each reporter has to spend on a story. We want to do a good job, the industry is full of hacks who have pride in what they produce, but it is getting tougher.

Read more