Happy Birthday to GingerComms

It’s hard to believe it has been a full year since we took the plunge and launched Specialist News PR Consultancy, GingerComms. We’ve never penned a self-congratulating blog post before but deemed it acceptable to bend the rules on this occasion as it’s...

HOW TO UNLEASH A GLITTER CANNON OF FESTIVE NEWS COVERAGE

By Harriet Scott It can be a bugger of a job landing national news coverage at Christmas. We’ve worked at senior level on UK national newspapers for longer than we would care to admit – so we (the GingerComms massive) are spreading some yule tide joy by sharing some...

Native advertising – what does it mean for PR?

by Doug Shields Much has been written about Associated Newspapers’ deal with WPP and Snapchat – and its potential impact on the PR industry as we know it. I have read more than my fair share of the articles written about it over the last year or so. They range from...

HOPE, A HASHTAG AND A HELPING HAND FROM SIMON COWELL

By Doug Shields The world is shitty place right now. We are subjected to a daily deluge of horrific stories from around the globe and we are constantly reminded we’re ‘just days’ away from a barbaric terrorist attack on the streets of our cities. Recent events in...

A Royal PR Nightmare

I’m not quite sure whether Prince Andrew calls the Queen ‘ma’am’ or ‘mum’, but apologising to your mother is one of the hardest things for a son to do. It really is one of those stare at the floor, shoulders hunched, hands clasped tightly together in front of you,...