by Claudia Crosse | Jan 10, 2022
The start of a new year is traditionally manic for PR agencies – there are press leads to pick up on from Christmas, and putting together comms overviews for the year ahead. And on top of this, there is the pressure to go after new business to start the year...
by Claudia Crosse | Dec 20, 2021
2021. Where did the last year go? It was a dominating news agenda with ongoing discussions around the pandemic, lockdowns, petrol shortages, lorry drivers… yet there will still plenty of PR stories making a splash and securing fantastic results. As is our...
by Claudia Crosse | Nov 29, 2021
Look! See, isn’t Finlay adorable? We were going to explain why research bolstered with pictures of pets can help you land stories in national newspapers and online. But really, when you look at Saphie, you can tell why can’t you? Dogs and...
by Claudia Crosse | Nov 3, 2021
The world of PR is huge and there are so many tools you can use to get content for your clients out there. From getting your product to be reviewed by journalists and influencers, creating an experiential event that targets consumers, working with a celebratory...
by Claudia Crosse | Aug 4, 2021
A picture paints a thousand words – and the right photographs can amplify a brand’s coverage hugely. But when should you use photography, and what should you send? Read our five step guide to find out more: Does your story lend itself to images?...