by Ginger_Admin | May 12, 2016
By Lucy Gardner Hello! *waves* Ironically, to follow on from our last post “Why Journos fail in PR”, I thought I would introduce myself as the newest member of the Ginger army. Fingers crossed I won’t get stretchered off as one of the wounded from the PR battlefield....
by Ginger_Admin | Jan 19, 2016
By Harriet Scott PR is not just about landing coverage or increasing brand awareness. It is actually just as much about educating clients. Educating brand and marketing people, who on the whole (with some exceptions) have very little idea of how news publications,...
by Ginger_Admin | Jan 14, 2016
It’s hard to believe it has been a full year since we took the plunge and launched Specialist News PR Consultancy, GingerComms. We’ve never penned a self-congratulating blog post before but deemed it acceptable to bend the rules on this occasion as it’s...
by Harriet Scott | Jul 8, 2015
By Harriet Scott Whether its Arnold Schwarzenegger sharing his Hummer with a Meerkat or David Beckham throwing shapes in his undies – picking the right celebrity ambassador can undoubtedly rocket propel your product or brand. We don’t all have the financial...
by Ginger_Admin | Feb 3, 2015
By Doug Shields The world is shitty place right now. We are subjected to a daily deluge of horrific stories from around the globe and we are constantly reminded we’re ‘just days’ away from a barbaric terrorist attack on the streets of our cities. Recent events in...
by Ginger_Admin | Jan 6, 2015
I’m not quite sure whether Prince Andrew calls the Queen ‘ma’am’ or ‘mum’, but apologising to your mother is one of the hardest things for a son to do. It really is one of those stare at the floor, shoulders hunched, hands clasped tightly together in front of you,...
